The Field Guide to Transcript Intelligence

The most valuable thing you said all month, you already threw away.

It was on a call you recorded and never touched again. This book is 101 ways to mine it.

By Dr. Jeff Bullock, Pharm.D.  ·  Ebook · Paperback · Audiobook coming
Transcript Alchemy book cover, gold title on a dark background
The problem

You record everything. Then you do nothing with it.

Every meeting, every sales call, every coaching session, every late-night idea you talk through in the car. The transcript lands in a folder, and there it stays. The objection that keeps killing your deals, the exact words your customers use, the one line that closed, the idea that arrived once and left forever. All of it, captured, and all of it wasted.

It rots in a folder

Nobody rereads a transcript. It sits in your inbox like a gym membership you bought in January.

Your memory edits

It forgets the part where you talked too much and skipped the ask. A transcript forgets nothing.

The value walks out

The competitor who mines their conversations out-learns the one who does not, and never knows why.

Why this book is different

Most AI books show you the view.
This one hands you the prompt.

There is a shelf of books now that tour what is possible and leave you on the diving board in your swim trunks. Possibility got cheap. Execution is the whole game. Every play in this book is something you run on a real conversation this afternoon and see a result from by tonight. It is an execution manual.

What is inside

One skill, pointed in four directions.

You learn one move, then aim it at everything you say.

I

Work

Sell, market, coach, lead. Mine calls for risk, objections, and the words that close.

II

Self

Coach yourself. Run the Stress Test on your own meetings and get better faster.

III

Craft

Write, create, pressure-test the big idea before it ever leaves the room.

IV

Legacy

Capture a parent's stories and a family's history in a voice your grandkids can talk to.

101

Plays in all, each with the exact copy-paste prompt, a current tool stack, and a fix for when it stalls. Plus an industry index so you open straight to the plays built for your world.

Look inside

This is one of the 101.

Here is exactly what running it looks like.

Play 01: The Stress Test
You: You are an elite, brutally honest performance coach. Below is a transcript of a meeting I led. Do not flatter me. Give me: a score out of ten with the reason, my talk-to-listen ratio and whether I dominated, the moment I had an opening to close or make a clear ask and softened or stalled with the line quoted, my verbal crutches with counts, and the single highest-leverage thing to change next time in one sentence.

That is the Stress Test. There are a hundred more.

The signature move

The Stress Test

Hand your AI a transcript of a meeting you led and say "grade me out of ten." It will, and it will not be kind. The first time the author ran it on his own meetings, his own system gave him a six and told him exactly why. That is the point. It works, and the first place it works is on you. Run it after every important call and you build something no competitor can copy. There is a name for that asset in the book: Conversational Capital.

Get the book

Start tonight.

Pick your format. Run your first play before you go to bed.

Ebook

Read it now

$9.99
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  • All 101 plays and prompts
  • The industry index
  • Read on any device
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Paperback

Keep it on the desk

$19.99
  • The full print field guide
  • All 101 plays and prompts
  • Built to flip to your play
  • Ships from Amazon
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Audiobook

Listen on the go

Soon
  • Narrated edition
  • In production
  • Join the list to hear first
Coming soon

Run your first play tonight. If it shows you nothing your memory missed, you will know inside one meeting.

Not ready to buy?

Get the free Transcript Playbook.

A starter set of the prompts, copy-paste ready, sent straight to your inbox. Try one play and see what your own conversations have been hiding.

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Dr. Jeff Bullock, Pharm.D.
About the author

Dr. Jeff Bullock, Pharm.D.

Jeff is the founder of PRISM AI Consultants, where he helps business owners turn their everyday conversations into a durable competitive advantage. He is the co-founder of VersAssist and a BNI chapter launcher in the Lehigh Valley. He built the method in this book by running it on his own work first, one transcript at a time, and he has the six-out-of-ten to prove it.

Questions, answered straight

Before you buy.

Is this just meeting summaries?

No. A summary is the least valuable thing you can do with a transcript. This book treats the transcript as a database you question, and gives you 101 different questions to ask, each with the exact prompt.

Do I need to be technical?

No. If you can paste text into a chat box, you can run every play in this book. Chapter one shows you how to get a transcript in about sixty seconds, free.

Is recording people legal?

The book covers consent in plain English and gives you the one habit that keeps you safe. Recording laws vary by location, so the book points you to confirm your local law, and it is not legal advice.

What formats can I get?

Ebook and paperback now. The narrated audiobook is in production. Join the free list to hear when it drops.

Will the AI tool names be out of date?

The method does not change. The book names current tools as examples and tells you to use the current flagship from whichever AI family you like, so it ages gracefully.

What if it is not for me?

Run one play, the Stress Test, on your next call. If it shows you nothing your memory missed, you will know within one meeting.

Stop throwing away the most valuable thing you say.

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